Hi guys, I'm planning to launch sites under this keyword, anybody else doing the same? How's your site? How hard is it to rank in this particular keyword (especially in Google)?

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Its a very expensive search term that can blow up in cost if not used correctly. You need to find a narrow niche within REI
Try googeling "long tail keywords". If you are depending on SEO, as opposed to pay per click, you're not going to get anywhere with a keyword as general and popular as 'real estate'.

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hi Kurt, do you have plan to rank it on google? Then, you can start your SEO campaign too. You have to set your goal first. If you want to rank on popular search term on google, or find keywords that could give you quality good leads.

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